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Forward Insurance in Wisconsin Aligns with Keystone

By September 13, 2021News & Updates

Today, we continue expanding our network of affiliates in the Midwest by aligning with Forward Insurance, headquartered in Marshfield.

The collaboration with Keystone does not impact local ownership structure of Forward Insurance. All existing agents remain available to serve their clients in the seven-community footprint in Central Wisconsin. Forward Insurance remains a community-based provider with the sole goal of moving communities forward.

“I felt confident from my first meeting with the agency, that the integrity and passion they had would make a perfect fit for Keystone,” noted Wisconsin state vice president Jo Ann Hartung.

“Everyone at Forward Insurance is excited about partnering the Keystone network of agencies,” commented Kevin Krizan, Forward Insurance Sales Manager. “The additional access to providers that add value to our insurance clients will be very beneficial. We’re looking forward to the ability to network with a broad list of top independent agencies across the country and bringing back fresh ideas to serve our marketplace in Central Wisconsin.”

About Forward Insurance–Founded in 1927, Forward Insurance currently has 22 employees. They went from serving one community to now serving seven, including Marshfield, Athens, Park Falls, Phillips, Stanley, Thorp, and Withee.  Forward Insurance is a division of Forward Bank.  For more, visit

Moving Our Communities Forward – the overarching mission and our purpose at Forward.

To move businesses, families and farms FORWARD – you need to know that you are protected, safe, and free from worry. As part of the Forward Family, we help you work from that safe place.

We succeed because of and with our communities and are driven to give back through donations and volunteering our expertise and time. Every connection and relationship we make moves us FORWARD with our communities, Forward Family and you!